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“Pokémon GO” – A virtual reality + location-based mobile game

“Pokémon GO” – A virtual reality + location-based mobile game

By Jerry Lam, Global Senior Account Manager

How hot is it? Pokemon Go launched last week, and within just 24 hours became one of the most popular games in the U.S. this year. It’s on track to soon become bigger than Snapchat,…

Cannes-pectations: Maxus India

Cannes-pectations: Maxus India

By Nivedita Ravishankar, Business Manager

It’s that time of the year when hundreds of advertising and media executives from around the world make their holy pilgrimage to the azure spring of inspiration – The Cannes Festival of Creativity. As we…

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